Alpha Male Challenge: The 10-Week Plan to Burn Fat, Gain Muscle & Build True Alpha Attitude
- ISBN13: 9781594869310
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Men are losing their masculinity. Guys are urged to get in touch with their “feminine” side at the expense of the traditional attributes that make men “male.” Not only has “manliness” become a dirty word in a society of beta males and couch potatoes, but there’s actually less and less of it in the blood of too many American men, with studies showing declines in average testoterone levels over the past 20 years. Today’s men need a major adjustment of alpha attitude, and “Alpha Male Challenge” is the 10-week plan for reclaiming the masculine, competitive edge guys need to be on top of their game in every aspect of their lives. It’s the new blueprint for the “true” Alpha Male- the ideal of masculine excellence today. More than just another fitness book, this three-part exercise, diet, and mind-set overhaul features: the revolutionary MaleScale assessment questionnaire that measures the physical and mental traits that define the true Alpha Male; a step-by-step regimen to develop the Four C’s of Alpha Attitude: commitment, confidence, courage, and conscience; the Alpha Wave Basic Training program to build muscle, burn fat, and produce testosterone; the Work Heart/ Play Heart cardio system; and the Alpha Fuel Solution, a convenient approach to food and supplements with simple Fuel Rules based on what the human body was designed to eat over the past 2.5 million years, tweaked with cutting edge innovations. This is a straightforward instruction manual to build the kind of man these hard times demand: ruggedly powerful and supremely confident. It will help guys become more successful in their workouts, in their careers, and even in their relationships, as they learn to embody the everyday heroism of the true Alpha Male.
Alpha Male Challenge: The 10-Week Plan to Burn Fat, Gain Muscle & Build True Alpha Attitude

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This book is ok for guys who are just starting out to get back in shape, but I wouldn’t recommend it for guys who have been dieting and working out and want to take things to the next level.
Rating: 3 / 5
As a fitness professional and recreational bodybuilder, I’ve certainly read my share of diet/workout books. There are some pretty good ones out there, too. But the “Alpha Male Challenge” is in a class by itself. Authors James Villepigue and Rick Collins have created a program to transform lives – not just bodies. It’s a book for any man who wants to take it to the next level… and reach his potential for both physical AND emotional strength.
In other words, it’s a blueprint for becoming the kind of man that this strong, empowered woman can admire! There’s a lot more to being a man than simply looking like one… and it’s this mind-body connection that Villepigue and Collins explore throughout the book. While each component of the program is presented separately, the “big picture” of the true “Alpha Male” is always in view.
What does it consist of? That “big picture” starts with the “4 C’s”: commitment, confidence, courage and conscience… and the uniquely masculine ways in which these qualities can be expressed. The paleo diet-inspired nutrition plan is also spot-on. It’s a cutting-edge, scientifically-validated version of the diet human beings evolved to eat, with variations for accelerating fat loss while living life in the “real world.”
And the workouts? LOL! To the general public, “exercise” is a dirty word associated with unrelenting (and often unrewarding) drudgery. Needless to state, the “Alpha Wave Training” workouts devised by the authors – in conjuction with David Sandler, MS, CSCS*D, CCS, HFD – turn this conception on its head. Sure, discipline is required, but there’s sufficient variety, flexibility and yes, fun, to engage all but the most dedicated couch potatoes.
And speaking of “couch potatoes,” this is a good moment to address the flippant – and wholly inaccurate – “good only for beginners,” remark made by a previous reviewer. While the “Challenge” is certainly accessible to beginners, it’s far from a “beginner” program. I know quite a few seasoned gym rats – many of whom would be humbled by their scores on the “MaleScale” and subsequent workout performances. Needless to state, far too many men train to their strengths, and neglect their weaknesses… a situation that the “Wave” routines are (superbly) designed to correct. There are three training levels that vary in volume and intensity to account for differences in starting strength and fitness; plus a range of alternative movements for different capabilities. Thus, there’s a place at the “Challenge” starting line for newbies and hardcores alike.
What more can I say? The “Alpha Male Challenge” is an awesome book… one of the (very) few I can recommend without reservation. Five Stars!!!
Rating: 5 / 5
The Alpha Male Challenge addresses both the psychological and physical aspects of being a “real” man. Each week brings a different suggestion that focuses on confidence to leadership. In addition, each exercise routine is different from the others which guarantees your muscles will be taxed. Best of all, if you have a question, go to the alpha male challenge website [...] and you can send James or Rick a question…James responded within a day. Based on your current condition (advanced, intermediate, beginner) you can select the appropriate exercise routine. Unlike many other routines that can be finished in the 20-30 min range, I find that these routines require a minimum of 45 min. However, this is time well spent as the results (muscle size and strength) have been very positive for me. I haven’t lost much weight, but that’s on me. For weight loss, you have to concentrate on what you eat and exercising becomes secondary. AMC addresses nutrition, but you have to stick their recommendations if want the fat to come off. Overall, AMC is worthy for your consideration. The exercise routines alone makes for a good book.
Rating: 5 / 5
If you are looking for a NEW workout plan this may be for you. It helps guide you in the right steps toward achieving your goal and keeping a focused mind. That said, if you are a beginner you should definitely try this book. If you are advanced in working out like myself, I would not recommend it as you should already be in this mind set everyday.
Rating: 4 / 5
I was impressed with the overall tone as well as the technical content of this book. The workouts are well thought out and never boring due to the dynamic nature of the program. A transformation plan which seeks to make you a better man in all the right ways through specific actions as opposed to vauge generalities is quite refreshing and helps ensure individual success. The science behind the plan is solid and the success of the authors previous works undrewrites the ability to communicate the complexities of the Challenge from a solid base. If you want to jumpstart your fitness, nutrition, and positive image in a manly way that offers no apologies in pushing you to be all that you should be, this is a great read!
Rating: 5 / 5
This is interesting…I’d like to know what you would suggest in my situation. My goal is to shed about 15 pounds in the next couple of months. But there are so many different “systems” out there and I have no idea which one to trust. Can somebody point me towards a good plan for burning fat and adding muscle?
My goal right now is to get ripped six pack abs and it’s pretty challenging. Does anyone here have any tips as far as a good six pack abs diet? My trainer says that oatmeal, egg whites of course, salmon, blueberries and broccoli are all necessary to include in your diet…anything else I’m not thinking of?